Sid Lee USA Names Cam Levin Chief Creative Officer

Sid Lee is announcing the appointment of Cam Levin as the new chief creative officer of Sid Lee USA. Cam will be responsible for the company’s three USA. offices in Seattle, New York and LA.

This internal promotion is instrumental in bringing together the collective creative talents of the firms within Sid Lee USA, which include Digital Kitchen, Infrared, Red Peak, Hornall Anderson and Sid Lee itself.

Cam brings over 20 years of international experience in entertainment, advertising, communications and design to this role. "He’s a compassionate, understated and thoughtful leader with a real touch for the craft of our work. But he also brings a flair to our work that gives it its epic storytelling nature – and that’s so much of what I’m learning Sid Lee is about. What I like most about Cam is that he’s a maker with creative dexterity across concept through production in campaigns, marketing, live-event activations, program promotion, video, social and brand design," said Sid Lee USA CEO Andy Bateman.

Cam’s numerous prizes for creativity include Promax Awards, Dodifferent Awards, shortlists at Cannes Lions, and the UK’s M&M Global Awards. He’s worked in TV and entertainment for MTV and Vice and in advertising for brands like Guinness, adidas and MINI, and has written for and directed Justin Timberlake, Tom Cruise and Borat.

Cam Levin, chief creative officer of Sid Lee USA, comments: “I’m incredibly excited to be joining Sid Lee’s amazing creative culture, to help bring together and support the awesome breadth of talented and passionate thinkers and makers we have across all the offices in the States, to help shape what it means to be a next-generation creative company, and to elevate our work to incredible, fresh and iconoclastic heights.”