Santa Gets Some Festive Health Helpers in Terveystalo Spot

Santa Claus may be centuries into his career, but staying healthy for the busiest night of the year takes more than just Christmas magic. From delivering joy across the globe to managing a lively team of elves, the demands on him are extraordinary. That’s why Terveystalo has stepped in as Santa’s official healthcare partner, sharing the story through a heart warming film created in collaboration with TBWA\Helsinki, Directors Guild Helsinki and director Pete Riski.

The film opens quietly on an ordinary Christmas morning, as an older man with a white beard prepares for his day. Over these scenes, a calm voice narrates what seems to be a routine medical report, describing the health status of a patient. The turning point comes when the man dons his iconic red suit, revealing that the voiceover isn’t just any medical report - it’s Santa Claus’s health evaluation. The conclusion? Despite his age, the patient is in surprisingly good shape.

Directed by Pete Riski, the film is a prime example of his ability to craft emotional and visually stunning stories. With a mix of gentle humour, elegant editing, and a heartfelt message, the result is a Christmas gem that captures both Santa’s enduring spirit and the value of teamwork - whether it’s with elves or healthcare professionals.

This campaign for Terveystalo is turning a simple concept into a meaningful narrative. It’s a touching reminder that even the world’s busiest man relies on expert care.