Royal Caribbean Teams Up with Zillow for an Open House on the Open Seas

Zillow is where people go to geek out over infinity pools, lust after killer views, and daydream about amazing places to live…no better place to launch Royal Caribbean’s latest introduction, Icon of the Seas.

Royal Caribbean teamed up with Zillow and The Martin Agency to list its new property, which is set to redefine the vacation experience when the deal closes in 2024. 

Royal Caribbean’s Icon of the Seas Zillow listing, which went live on October 21st, is an immersive experience where users can browse the ship’s amenities as they would any other listing while having fun with typical real estate features. Instead of 'forced air', this has 'ocean air', instead of French doors, there are champagne windows. Users will be able to browse amenities and take a 3D walk through of the renderings the same way they do when searching for a home.

To have even more fun with the listing, Royal Caribbean is also engaging with the Zillow community by collaborating with influencers who are just as passionate about the partnership. These creative amplifications, and the built-in assets, are sure to get Zillow users dreaming of taking Icon of the Seas off the market, or at least book a cruise!