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Roddonjai’s John Wick Takes the Hassle Out of Used Car Sales

09/01/2025
Advertising Agency
Bangkok, Thailand
118
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Thai used car platform and VML highlights the struggles of selling cars on social media

In a world where selling a used-car on social media feels like walking into a battlefield, Roddonjai - Thailand’s trusted used-car platform - has partnered with VML Group Thailand to flip the script with their latest campaign, 'Don’t Let Anyone Devalue Your Car.'

Drawing inspiration from the relentless action and razor-sharp precision of the iconic John Wick universe, the campaign puts a cinematic twist on the everyday frustrations of selling a used-car in today’s chaotic digital landscape.

More than just entertaining, the campaign delivers a clear message: Roddonjai offers car sellers a professional, drama-free experience. With international-standard inspections and a seamless platform, sellers can achieve fair prices without the hassle, noise, or devaluation of social media.

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