senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

Rock Band Måneskin’s Music Video Transports You to a Morbid Imaginary Pulp World

21/10/2021
Production Company
London, UK
110
Share
PRETTYBIRD's Rei Nadal directs dark promo for MAMMAMIA

Italian rock band Måneskin have released their new video ‘MAMMAMIA’, directed by Rei Nadal and produced by PRETTYBIRD.

Rei Nadal directs the video out of PRETTYBIRD with MD/EP Juliette Larthe, executive producer Chris Murdoch and director of photography Lorena Pages.z 

In the video, on the drive back home from a party, acid colours alternate with desecrating scenes. Every dream always ends in the car, which is the only real vehicle in this imaginary world. The song plays with the interpretation of facts and of people, with criticism and the ability to take it lightly. The video speaks of an irreverent desire to joke about false accusations, seen within the context of the relationship between the members of the band, in a classic rock ‘n’ roll cliché where Victoria, Ethan and Thomas literally do away with the arrogant frontman.

Director Rei Nadal said: “It was a privilege to work with the band as they are incredibly creative and hardworking. I loved making this video and the final cut as it doesn't really look like the music videos I am seeing at the moment, it really feels like it is its own thing and that is incredibly hard to do at a time where we are constantly bombarded with visuals.”


Brand
Agency / Creative
Production
Production Service
Post Production / VFX
Editorial
Music / Sound
SIGN UP FOR OUR NEWSLETTER
Work from PRETTYBIRD UK
'Freedom of the Night'
Sophie Ellis-Bextor
29/10/2024
34
0
Why? (40th Anniversary Doc Short)
Bronski Beat
16/10/2024
75
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0