Reynald Gresset Joins the Birth UK Roster

A masterful blend of sincerity, emotion, and everyday life—Reynald Gresset is one of those directors who knows how to elevate the ordinary and make it exhilarating.

Reynald Gresset commented “Birth is a company that is both very human and full of energy - in an industry that has become very competitive and globalised… Birth London was the perfect company artistically and humanly, a new start for me with new energy and a new family in London.”

Originally from France and now based in Los Angeles, Reynald Gresset has made his mark as a leading name in commercial filmmaking. With a background in live capture, documentary, and broadcast journalism, he has developed a distinctive cinematic approach that combines raw textures with refined aesthetics. The result is striking: storytelling imbued with precision and intensity.

Driven by a deep commitment to humanity, Reynald Gresset excels in crafting characters that feel as real as they are compelling, even within short formats. He builds immersive worlds, seamlessly blending authenticity with cinematic grandeur. His eye captures fleeting moments, those suspended instants of emotion, turning each gesture into a fragment of a larger story.

Beyond his pursuit of realism, his work is defined by an impressive cinematic scope. This equilibrium between sincerity and artistry has earned the trust of top agencies worldwide, leading to award-winning campaigns for prestigious brands such as Google, Honda, Genesis, Fiat, Heineken, Vodafone, Facebook, IKEA, M&M’s, Volkswagen, DS, Universal Studio, Walt Disney, Orange, and T-Mobile, to name a few.

Reynald Gresset’s artistic vision aligns seamlessly with BIRTH’s commitment to pushing the boundaries of creativity and storytelling. Initially drawn to Birth’s roster, Reynald elaborates: “I thought it was probably a perfect new house, but it was especially after talking with Hugo that I was convinced by the energy and spirit of Birth. I immediately felt a lot of convergence between my way of seeing this industry.”

By joining the UK roster, he continues his exploration of visual storytelling and further solidifies his place among the leading names in commercial filmmaking.

Welcome, Reynald!