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Group745
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Creative in association withGear Seven
Group745

Publicis Conseil Saves Time with Funny New Renault Service Ads

30/11/2015
Advertising Agency
Paris, France
93
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Smuggler's Michael Clowater directs series of hilarious ads for Renault Aftersales repositioning

Everyone knows that servicing your car is a chore: it takes time, it can change your day and it is costly and stressful. However, it is a necessary evil. Thanks to its services that make life easier, Renault Service allows you to live your life with total piece of mind and save time. No need to worry anymore, Renault Service takes care of everything.

To promote this new service strategy, Renault and Publicis Conseil are releasing an integrated campaign to revolutionize the car manufacturer's aftersales positioning.






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