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Powerful New Film Reveals the Struggles of the LGBT Community

TBWA Worldwide, 5 months, 4 weeks ago

Inter-LGBT and TBWA\Paris are marching together to change how people think

Powerful New Film Reveals the Struggles of the LGBT Community

At a time when too many countries and/or religions are still calling for the eradication of homosexuality, Inter-LGBT and TBWA are launching a campaign to raise awareness that, now more than ever, the battle against LGBTphobia is still a journey for the warriors themselves.

It takes time to change society. Time for age-old convictions to be shaken and finally crumble. Time for deeply ingrained fears handed down through generations to sputter out and finally die.  How many people have been ignored, rejected, ostracized from society? How many have died for being right before their time?

With the approach of the Pride Marches organized across France starting in June, Inter-LGBT wanted to send a strong reminder that human rights are not negotiable and that we shall continue making headway in that direction.

Directed by Ben Briand of Moonwalk Films using a subjective camera, this film puts the viewer in the shoes of someone whose identity is never revealed, but whose emotions we can all relate to as they experience the trials and tribulations of life, even from a very young age. It starts with school, then moves on to all the stages of teen socializing and family life, then looking for a job, and finally their desire to express their love, have a family and not be stigmatized. 


Creative Agency

TV Producer: Évelyne Lebervet

Creative Director: Marianne Fonferrier

Copywriter: Stéphane Kaczorowski

Art Director: Sébastien Skrzypczak

Executive Creative Director: Benjamin Marchal and Faustin Claverie

CEO: Maxime Boiron

Creative Agency: TBWA\Paris

Music and Sound

Composer: Jean-Pierre Taïeb

Music Supervision: Olivier Lefebvre

Sound Design: Fabrice Pouvreau, Anaïs Khout @ \ELSE

Offline

Editor: Night Shift – Philippe Joubert

Production Company

Director: Ben Briand

Executive Producer: Stéphane Floch

Producer: Alexis Bensa

Production Company: Moonwalk Films

Production Manager: Angelina Coisne

Category: Corporate and social , Social

Genre: Action , Storytelling