PIGEON Continues Expansion with Strategic New Hires

PIGEON, a dynamic and fast-growing agency recognized for its full-service communication expertise, is thrilled to announce a series of strategic new hires that underscore its commitment to growth, innovation, and talent development. As PIGEON continues to scale its capabilities and enhance its service offerings, the agency is focused on building a team that can drive its vision forward and deliver cutting-edge solutions for its clients.

To lead this phase of growth, Emily Joannisse has been appointed as executive director of talent and operations. Emily brings over 15 years of experience from leading agencies like Sid Lee and BBR, where she developed a reputation for fostering collaboration across disciplines and strengthening agency culture. Her expertise in talent management, people operations, and culture building aligns with PIGEON’s commitment to cultivating a dynamic and people-focused work environment.

“Emily’s addition to our leadership team is a strategic step forward in our growth journey,” said Elyse Boulet, president and managing partner of PIGEON. “Her wealth of experience in the advertising, marketing, and brand-building sectors will be crucial as we continue to enhance our team dynamics and drive strategic solutions for our clients. At PIGEON, we are dedicated to building a culture that thrives on innovation and collaboration, and Emily is the perfect fit to help us achieve this.”

PIGEON’s growth strategy is further supported by the addition of several other talented professionals who bring diverse skills and fresh perspectives to the agency:

Mya McNulty, an award-winning art director and designer with over 15 years of experience, joins PIGEON to bolster the agency's creative capabilities. Known for her visual storytelling, Mya has created engaging multi-channel content and brand experiences for major clients such as Loblaws, Porter Airlines, CAA, Mazda, GEICO, Sobeys, and Aeroplan. Her deep expertise in editorial art direction, digital and social campaigns, and branding will help PIGEON deliver impactful creative solutions across all platforms.

Charles Desmarchais steps in as an art director, bringing six years of experience, including a tenure at Cossette. Known for his bold creativity and enthusiasm for design, Charles is excited to push boundaries and explore new creative horizons at PIGEON. His energetic and fearless approach to design challenges will inject fresh ideas into the agency’s creative processes.

Frederic Graf, a seasoned professional with over 25 years in the advertising industry, joins PIGEON with a wealth of experience as a producer and studio director, including over 20 years at lg2. Frederic’s diverse expertise in production management, project management, and account services - working with renowned brands such as Bell, Loto-Québec, Desjardins, Nike, L'Oréal, and BMW - will bring operational excellence and strategic oversight to PIGEON’s expanding portfolio.

Emma Givre, originally from Paris, France, joins PIGEON as account manager in the Toronto office. She holds a degree from Grenoble EM and has studied at McGill University and Smith School of Business at Queen’s University. Emma has prior experience on the client side with Nestlé in France. Emma now manages projects with Danone, applying her background and international experience to support client needs and project goals.

Lee-Anne Cormier is a coordinator in the client services department. Lee-Anne has several years experience in recruitment as well as production coordinator at Rodeo FX, and is excited to have finally taken the leap to move into project and production management with PIGEON.

These new appointments highlight PIGEON’s unwavering commitment to growth, innovation, and cultivating a diverse and talented team. With a focus on fostering a thriving company culture and delivering exceptional client experiences, PIGEON is well-positioned to continue its upward trajectory as a leading force in the brand marketing industry.

“We are thrilled to have such talented individuals join our team,” added Elyse Boulet. “Each new team member brings unique strengths and perspectives that will help us grow and evolve. At PIGEON, we believe in investing in our people, and these hires are a testament to that philosophy.”