Pepperidge Farm and Hannah Waddingham Invite Consumers to “Have a Little Taste”

Pepperidge Farm, known for baking some of America's best loved cookies, breads, and snacks that offer a truly elevated experience, has partnered with Emmy-award winning actor Hannah Waddingham to invite consumers everywhere to “Have a Little Taste” as part of the brand’s new ad campaign. 

On Feb. 20 in partnership with Saatchi & Saatchi, the brand is launching the new campaign with Hannah. The very definition of class, humour and charm, Hannah embodies the impeccable taste of Pepperidge Farm in the new spots, speaking to cookies meant to be savoured and bread that makes the sandwich.

This is the second series of ads Hannah is starring in with Pepperidge Farm.

“The duality of the Have a Little Taste platform is a thing of beauty. It speaks to the elevated nature of Pepperidge Farm products, while also functioning as a literal invitation for people to try them. And who better to deliver that invitation than the one-and-only Hannah Waddingham, who demands elevation while not taking anything too seriously.” said Dustin Tomes, EVP, executive creative director, Saatchi & Saatchi.