On the heels of its recent new business wins, the opening of Third Space Studios, and other key talent hires, creative agency Allen & Gerritsen (A&G) is announcing the addition of Paul Costello to its leadership team as executive vice president, marketing leading business development.
“It’s a momentous time of growth across A&G,” says Andrew Graff, CEO of A&G, “which is why it was a crucial time to hire a growth leader like Paul, who has tremendous experience in building out a business in the right places at the right times. He will be instrumental in furthering our mission of creativity designed to transform.”
Paul will oversee all new business opportunities and marketing efforts across A&G’s Boston and Philadelphia locations, reporting to Andrew. He comes to A&G from Voicify, where he spent the last four years as SVP of Global Partners and Alliances, but also has a unique background with experience across roles like CMO (Au Bon Pain, acquired by Panera Bread, and SoloCoco), agency founder (Agency 180) and chief strategy officer (SessionM).
“A&G has incredible momentum,” says Paul. “My role in building upon this moment is an exciting challenge and return to agency life. I love our work, our clients, and the team surrounding me, and I’m honoured to be a part of raising the agency’s profile for new business.”