NOT NORMAL arrives in Chile at a key moment for the country's audio visual industry, which continues to establish itself as one of the most dynamic production hubs in Latin America.
The company will be working alongside local partners: Gabriel Schkolnick – an advertising professional, photographer, and audio visual director, co-founder of Mala magazine, and founder of 'Estudio Schkolnick', where he creates advertising campaigns, fashion images, and catalogues for national and international magazines, working with prominent brands – and Nataly Vidal – an engineer with over 20 years of experience in management, operations, and commercial areas within private companies in the advertising, mining, and compliance sectors. She has held managerial roles, contributing to company strategies and people development – and Fredy del Pino – an advertising professional with more than 20 years of experience in the advertising industry, with a solid background as an executive producer, managing and executing campaigns for major brands such as TVN, Falabella, Entel, Cachantun, Wom, Burger King, Cusqueña, UNICEF, París, and others – as executive director.
The Chilean market, with its rich cultural diversity and stunning landscapes, is the perfect match for NOT NORMAL and its multicultural vision: continuing to drive projects that reflect a global perspective and offering the market a diverse, fresh, and unique international roster.
"In recent years, Chile has experienced sustained growth in the quality and quantity of audiovisual projects, attracting both local talent and international productions looking for a creative and professional environment. That’s why we are excited to announce the opening of our new offices in Chile, a milestone that reflects our vision to expand and enrich audiovisual production on a global scale. This is a key step for NOT NORMAL, which has grown with the goal of connecting stories, talents, and perspectives from different parts of the world," says Ari Evasio, co-founder, executive director, and director of Not Normal, with over ten years of experience in the US and Latin American markets.
Recognised for the technical quality of its audio visual productions, Chile has become one of the driving forces behind its appeal in the global market. The country boasts a strong, established industry with a deep tradition in art direction, photography, and technical production, allowing it to compete with larger markets.
“The opening of our office in Santiago is a great opportunity to contribute to a market that is in full evolution, collaborating with both emerging and experienced talent, creating projects that transcend borders. We believe that Chile’s potential to become a global leader in audio visual production is immense, and we are excited to be part of this growth,” adds José Luis Cabruja, co-founder and executive producer of the company.
At NOT NORMAL, we deeply appreciate the support of everyone who has been and will be part of this new venture. We are committed to creating innovative content and fostering a space where diversity, creativity, and collaboration are the pillars of everything we do.