senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

NFL UK and Mary Earps Help Fans Avoid Super Bowl Spoilers

09/02/2024
Advertising Agency
London, UK
73
Share
The campaign was created with M&C Saatchi Sport & Entertainment London

Ahead of Super Bowl LVIII this Sunday, NFL UK have collaborated with Lionesses legend and NFL superfan, Mary Earps, to launch a new campaign helping fans avoid Super Bowl spoilers.

The Super Bowl is the NFL’s marquee event of the season - the exciting on-field performances, the celebrities that it attracts, the incredible halftime performances, and most importantly, the winners of 23/24 season are crowned.

A challenge for UK based NFL fans is that kick off is at 11:30pm on a school night, where fans might consider catching the highlights in the morning... but SPOILERS WILL BE EVERYWHERE.


To address this challenge, NFL UK enlisted Mary Earps based off her reputation for making big saves to let fans know that there’s only way of avoiding Super Bowl spoilers… Stay up & watch the game.

Check out our Collection of every Super Bowl 2024 ad so far here.

Brand
Agency / Creative
SIGN UP FOR OUR NEWSLETTER
Work from M&C Saatchi Sport & Entertainment London
Fajita Friday with Team GB
Old el Paso
18/07/2024
7
0
15
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0