Netflix, Microsoft Studios, The Walt Disney Studios and Trailer Park Win Top Prizes at 2022 Clio Entertainment Awards

The 2022 Clio Entertainment award winners, recognised for creative excellence in the marketing of film, television, home entertainment, gaming, and live entertainment, were revealed tonight at a ceremony hosted by actor Anthony Anderson. Live from the stage at the Dolby Theatre in Hollywood, Netflix was revealed as the Network of the Year, Microsoft Studios/Xbox scored Game Publisher of the Year, The Walt Disney Studios took home Studio of the Year and Trailer Park Group accepted honours for Agency of the Year.

Also revealed at the event were the recipients of the 2022 Grand Clio Entertainment Awards. The statues, which are awarded to work that is deemed “head and shoulders” above all other submissions in a given medium, were handed out to 24 winners, including:

Games: Audio/Visual- 'Play Has No Limits feat. Kenshi Yonezu' by SIX inc. for Sony Interactive Entertainment/PlayStation

Games: Experiential/Events- 'The Real Air Drop' by AKQA for Free Fire

Games: Innovation- 'The Cost of Bullying' by Cheil PengTai Beijing for Samsung

Games: Partnerships & Collaborations Campaign- 'Therapeutic Play' by McCann London for Xbox

Games: Public Relations- 'The Cost of Bullying' by Cheil PengTai Beijing for Samsung

Home Entertainment: Integrated Campaign- 'Fashionably Early' by Ammo Creative for Cruella

Home Entertainment: Packaging- 'American Psycho - Deluxe Steelbook' by Lionsgate

Live Entertainment: Out of Home- 'Turning Times Square Into A 360° Imax Theatre' by AKA NYC for Harry Potter and the Cursed Child

Television/Series: Brand & Program Identity- 'The Lord of the Rings: The Rings of Power –Logo' by Prime Video

Television/Series: Experiential/Events- 'The Copenhagen Bench' by TV 2 Denmark

Television/Series: Innovation- 'Netflix Stranger Things Global Rift Takeover' by Netflix

Television/Series: Integrated Campaign- 'Stranger Things 4' by Netflix for Stranger Things 4

Television/Series: Key Art- 'Severance Key Art' by Apple TV+

Television/Series: Original Content- 'Pibby April Fools' by Adult Swim

Television/Series: Out of Home- 'The Copenhagen Bench' by TV 2 Denmark

Television/Series: Public Relations- 'The Copenhagen Bench' by TV 2 Denmark

Television/Series: Social Media- 'Rick and Morty Global Premiere in Space' by Adult Swim

Television/Series: Special Shoot Spot/Promo- 'X Factor' by TV 2 Denmark

Television/Series: Teaser- 'Ozark S4 Reverse Recap' by Netflix Creative Studio for Netflix

Television/Series: Trailer- 'Who Am I' by Wild Card for Mike

Theatrical/Film: Innovation- 'Staraoke' by Prime Video

Theatrical/Film: Key Art- 'Spencer Key Art Poster' by Empire Design for Spencer, Neon

Theatrical/Film: Out of Home- 'Staraoke' by Prime Video

Theatrical/Film: Public Relations- 'Staraoke' by Prime Video

“Bold ambition was a big theme among this year’s winners—whether it be through mind-bending design or a reimagining of iconic spaces (and outer spaces), it often takes a leap of faith to grab an audience’s attention these days,” said Ashley Falls, executive director of Clio Entertainment. “The creative teams that earned this year’s statues have proven once again that there are no bounds to what they can accomplish when they have the means and opportunity to execute the right idea.”

Clios were also presented to specialty award winners in recognition of their contributions to advancing the industry and shaping our popular culture. Barbara Glazer was awarded the 2022 Clio Entertainment Lifetime Achievement Award in celebration of her storied career, which includes creating trailers and creative campaigns for iconic films like 'Platoon,' 'The Lord of the Rings' trilogy, 'The Sixth Sense,' 'Love Actually,' the 'Pirates of the Caribbean' trilogy, 'Kill Bill' and more. Glazer now dedicates much of her time to non-profit work for A PLACE CALLED HOME, an organisation whose mission is to empower and uplift the lives of at-risk youth. Additionally, Film2Future was given the 2022 Clio Entertainment Impact Award, presented by The Walt Disney Studios and MOCEAN, for their efforts to change the face of Hollywood by giving underserved LA-based teenagers access to professional-level filmmaking programs and employment opportunities. 

TaMeia Murphy, creative marketing associate manager of global brand for Prime Video and Sarah Hamilton, Head of Global Brand Strategy and Creative for Prime Video took to the stage to present the 2022 Clio Entertainment and Prime Video Emerging Creative Award to Juliana Martínez, Estefania Castro, Alejandro Orjuela and Nicolás Castañeda, a creative team from Colombia. The foursome was celebrated for their idea for a Prime Video holiday campaign that allows viewers to create their own happy endings using AI technology. In addition to their statue, the winners will get to work as honourary creative directors alongside the Prime Video brand and creative team to further develop the idea.

Official Sponsors of the 2022 Clio Entertainment awards include: Prime Video, Meta, The Walt Disney Studios, Snap Inc., Tiny Hero, Trailer Park, MOCEAN, and Columbia Care. Supporting sponsors are AV Squad, BOND, Creative Advertising, Definition 6, Drissi Advertising and Open Road LA.

The full list of Grand, Gold, Silver and Bronze Clio Entertainment award recipients is available here.