Mr Peanut Declares His Love For Hearts

Mr. Peanut has hearts on his mind, as February marks National Heart Health Month. To mark the occasion, Planters, an American favorite for over 100 years, announced today that Planters Lightly Salted Dry Roasted Peanuts and Planters Unsalted Dry Roasted Peanuts have been certified with the American Heart Association's (AHA) Heart-Check Mark.* The certification officially identifies heart healthy foods and both Planters products will now display the AHA Heart-Check Mark on packaging.

 

 

"For years, Planters fans have enjoyed our peanuts for their delicious taste," says Peter Cotter , Senior Brand Manager for Planters. "While many of our Planters Dry Roasted Peanuts have always been heart healthy, we are now recognized by a respected and well-known authority committed to heart health."   

To help spread the word about the heart health benefits of peanuts, Planters has teamed up with Harley Pasternak , celebrity fitness and nutrition expert.

 

"When I'm training my clients, I always make sure they are making healthy choices in all aspects of their lives, particularly in their diets," says Harley Pasternak , fitness and nutrition expert. "Partnering withPlanters was a natural decision since I encourage my clients to eat heart healthy foods."

Mr. Peanut is also helping to spread the word with Valentine's Day video e-cards available via the 'Keep That Heart Pumping' Facebook application. From February 1 until February 28, fans can choose from three sexy e-cards starring Mr. Peanut to get their friends swooning. The e-cards can be personalized in different ways, and fans that view or share them will also receive a coupon for Planters peanuts. Find the app on Mr. Peanut's Facebook page at www.facebook.com/mrpeanut or go to www.keepthatheartpumping.com.