senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

MoonPie Becomes the First Brand to Advertise to Aliens in Global Campaign from Tombras

12/12/2023
Advertising Agency
Knoxville, USA
866
Share
Beloved snack brand enlisted UAP experts to tap into this new intergalactic demographic

For centuries, humanity has asked: If there are trillions of galaxies where other intelligent life could form…why haven’t we encountered any?

The answer may be found closer to home than we think.

On July 26, 2023 in a congressional hearing on the existence of UAPs – unidentified anomalous phenomena – multiple experts testified under oath confirming that aliens do, indeed, exist. And they’re here on earth.

Following the news, MoonPie sensed a business opportunity. If aliens are here, living among us, then perhaps they could become the newest growth sector for the brand.

MoonPie partnered with AOR Tombras to embark on a journey to the epicentre of alien activity on Earth – the deserts of New Mexico – to find out. They enlisted key UAP experts to help them learn about, target, and speak directly to this new intergalactic demographic:

Sean Cahill, retired US Navy chief and UAP exposure activist who is focused on ensuring that the government’s investigation of UFOs is declassified and made public.

Daniel Oberhaus, alien linguistics expert and author of “Extraterrestrial Languages,” a book in which he describes multiple means of communication with aliens, including a language called Lincos which is based on binary bitmap code that can theoretically translate English into a map-based language that aliens can understand.

Holly Wood, UAP researcher and communications director at Investigate the Unknown, a platform for bringing unknown phenomena to the mainstream.


After months of research and collaboration with the experts, Tombras created a global outdoor campaign exclusively for non-human entities, in a language only aliens can understand.

Static, mobile and digital billboards, aeroplane banners, and even boat banners (because aliens hang out in the water) ran in specific locations that the experts deemed UAP “hotspots” – such as Times Square NYC, Washington DC, Roswell, NM, Cape Canaveral, London, and Tokyo – culminating in a dazzling drone show over the Pyramid of the Sun in Teotihuacan, Mexico.

Tombras documented the experience in a four-minute film.

At the end of the film viewers are directed to a website, which provides key learnings about extraterrestrials living on earth and a call to action: The first non-human to prove that they’re an alien has the chance to become MoonPie’s “Alien-fluencer.”      


“The July hearings made one thing clear: non-human biologics are on Earth,” said Sean. “We don’t know much more about what that means, but it’s a fair question to ask: if we have non-human biologics, are there living non-humans among us? If there’s even a chance of that, communicating with them should be a top priority because it means taking one step closer to answering the ultimate question. Are we alone, or are we part of something much larger?”

Dooley Tombras, president of Tombras, said, “Wouldn't it be awesome for MoonPie to go down in history as the brand that makes first confirmed contact with non-humans? And then captures the market. The fact that we’re even having this conversation is astounding.”

Brand
Agency / Creative
SIGN UP FOR OUR NEWSLETTER
Work from Tombras
Go Comfy
Spirit Airlines
17/10/2024
32
0
Gran Dante Cabernet Franc
Bodega Dante Robino
23/09/2024
8
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0