Meet the Sponsors of the LBB Beach 2024: London International Awards (LIA)
Q> What is your company name?
LIA> London International Awards (LIA)
Q> What is your company website?
LIA> www.liaawards.com
Q> What is it your company does?
LIA> Global Advertising Awards Festival honouring Design, Technology, PR, Creative Strategy and Production.
Q> Give us your elevator pitch:
LIA>Want global recognition for your creativity?
LIA is one of the top five global creative advertising and design awards shows that has the best award-winning and trend-setting jurors who judge and award the best work. Winning a statue will fast track your career as it gives your work worldwide visibility.
Every piece of work entered will be seen by the respective category jurors; every piece of work will be judged onsite by the same panel of judges. No pre-judging, no block voting.
Judging is absolutely transparent.
Do you want to set the standard for 2024 and win in one of the top creatives shows globally? Here’s your chance!
Q> Who will be on the LBB Beach representing your company?
LIA> Barbara Levy, president & founder
Terry Savage, chairperson
Laurissa Levy, creative LIAisons director
Christina Shaw, VP - awards director
Q> Are you hosting any events on LBB Beach, or elsewhere in Cannes during the week?
LIA> Thursday Lunch on LBB Beach.
Q> What are you most looking forward to about Cannes in 2024?
LIA> Networking, making new connections and renewing old ones.
Q> What do you think will be the hottest topics this year on the Croisette?
LIA> AI and Creativity.
Q> What are your top tips for newbies going to Cannes, the Lions, and the LBB Beach for the first time?
LIA>
- Go easy on the Rosé
- Make as many connections as possible
- Try to visit Marche Forville, open from Tuesday to Sunday, and get fresh fruit (a rarity on the Croisette) and really good tapenades
Q> Do you have any restaurant or bar recommendations in Cannes you’d like to share?
LIA> Go to Le Suquet, located on the slopes overlooking Vieux Port, the charming old part of town. Lots of more laid-back restaurants along rue Saint-Antoine. Or go to Le Marais in rue du Suquet if you want to eat typical French cuisine including escargots.
Getting a table in any restaurant on the Croisette or near the Palais would be quite a feat. Every restaurant near the festival will be crowded.
Q> What is your favourite non-work activity in Cannes?
LIA> Enjoying a gelato or having an iced coffee at the Armani café on Boulevard de la Croisette while people watching.
Q> Lastly, what is your packing essential for the week at Cannes Lions?
LIA> Sun block, business cards and a fully charged phone!
