LBB Lab is a PR and content marketing service which can be supplemented on to any Bronze, Silver or Gold LBB membership at an additional cost. In 2014, some established LBB online members came to us with a common problem. They loved the platform, the network, and the autonomy of uploading their own work to their company page, but they were struggling with generating the content.
With industry budgets squeezing, LBB Lab has boiled down the necessities of PR into affordable annual packages. We offer our service as a support to marketing and PR managers and to businesses who don’t have the capacity to write content in-house.
These services include:
- Press release writing
- Press release distribution (to LBB and other industry and trade press)
- Thought, feature and opinion piece writing
- Communications strategy
- Measured results and press tracking
The LBB Lab team of writers + strategists work with clients across the industry including advertising agencies, production companies, edit houses, post production houses, music and sound companies, awards bodies, delivery companies, consultancies, tech companies and more.
As well as having the benefit of our own channel through which we can guarantee promotion of your work, we also maintain a global distribution list which includes trade and consumer contacts for the projects that need a further push.
The Lab is now used by some of the best creative companies in the business. If you want to hear more on this please contact: lab@lbbonline.com