Hogarth Worldwide Appoints Kate Johnson as Strategy Director

Hogarth, the WPP global creative content production company, hires Kate Johnson as strategy director.  

Kate will be responsible for growing the strategic offering, as well as managing the social strategy team. 

Kate is a seasoned strategist with over two decades of specialist expertise in communication planning, brand positioning, and crafting compelling, data-driven customer experiences. Her wealth of experience extends across a diverse spectrum of global brands. 

Some of her notable clients include Samsung, Virgin, Canon, GSK, BMW, BT, Pringles, Kellogg’s, Vodafone, John Lewis, Waitrose, Visa, AMEX, Nivea, Four Seasons Hotels, Lexus, Fiat, Stellantis, Cybersource, Nestle,  

Kate will report into Ivan Mason, chief strategy officer. 

“To truly meet our clients' demands, we must continue to exploit the benefits of cutting-edge data and technology to generate and deliver work that genuinely connects, both at pace and scale. Kate's extensive experience will be instrumental in helping us execute this vision. We are thrilled to have her join Hogarth.” said Ivan Mason, chief strategy officer. 

"Joining Hogarth is an exciting new chapter for me. I am eager to collaborate with the talented teams, and I am looking forward to developing new strategic frameworks that will help shape Hogarth as it continues to innovate and grow." said Kate Johnson, strategic director, Hogarth.