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Hidden Valley Ranch Celebrates Product Launch with Eli Manning’s Signature Pizza

16/01/2025
Creative Agency
Chicago, USA
107
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FCB Chicago's campaign features a unique giveaway, partnering with Pizza Hut

Hidden Valley Ranch, the nation's original ranch dressing brand, is changing the game with the launch of its brand-new Easy Squeeze bottle, making it even easier to add ranch flavour to anything. To celebrate the launch and just in time for the Big Game, Hidden Valley Ranch is teaming up with Pizza Hut and football legend, Eli Manning, to create the one-of-a-kind Hidden Valley Ranch Signature Pizza, delivered by Pizza Hut.

This creative campaign, developed in partnership with FCB Chicago, spotlights a crave-worthy Pizza Hut pepperoni pizza, uniquely autographed by Eli Manning using the precision of the new Hidden Valley Ranch Easy Squeeze bottle. To celebrate, Hidden Valley Ranch and Pizza Hut are giving Ranch fans the chance to win a one-of-a-kind collectible: a resin-encased pizza signed by Eli Manning with the new Hidden Valley Ranch Easy Squeeze bottle!

"Our new bottle design is a game-changer for ranch lovers, making it easier than ever to enjoy every drop of Hidden Valley Ranch without the mess," said CC Ciafone, marketing director at Hidden Valley Ranch. "We're thrilled to team up with two icons, Pizza Hut and Eli Manning, to create a one-of-a-kind ranch and pizza experience that combines great food, legendary talent, and our new Easy Squeeze bottle."

Here's what's at stake: The largest and most respected third-party authentication and grading company for trading cards and memorabilia - will authenticate the prized pizza. Football, ranch and pizza enthusiasts can learn more about how to win the forever-lasting memorabilia here.

Grand Prize: One lucky winner will receive the one-of-a-kind Hidden Valley Ranch Signature Pizza encased in resin, along with a year's supply of Hidden Valley Ranch and a year's worth of Pizza Hut pizza.

10 Runners-Up: 10 runners-up will receive a year's supply of Hidden Valley Ranch and a Pizza Hut pizza to create your own signature moments.

How to Enter:

  • Ranch and football fans alike can enter the sweepstakes via social media starting on January 15, 2025, through kick-off on February 9, 2025.
  • Visit www.HVRSignaturePizza.com find step-by-step instructions on how to enter. Submissions will be accepted until 6:30 pm EST on Feb. 9.
  • Note the competition is only open to legal residents of the 50 United States and the District of Columbia who are at least 18 years old at the time of entry.

Don't miss your chance to savour the excitement and take your ranch game to the next level.

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