Gravity Global Names Megan Klingaman Director of Go-to-Market and Account-Based Marketing

Full-service agency Gravity Global announces the appointment of Megan Klingaman as director of go-to-market (GTM) and account-based marketing (ABM). Megan will report to Andy Greaves, head of GTM.  

In her role, Megan will lead the strategic planning and execution of media and channel-centric initiatives for the agency’s clients. She will collaborate with cross-functional teams to deliver innovative, cohesive solutions, leveraging market insights to align with clients’ business goals.  

“Megan brings an impressive track record of expertise across ABM platforms like 6sense, Demandbase, and Bombora, underpinned by strategic rigor and media excellence to our clients,” said Andy. "Her leadership will prove instrumental in accelerating global growth and unlocking new opportunities for our clients, enabling us to deliver the attention and results brands need to thrive in complex markets.”  

Megan joins Gravity Global from Stein IAS, where she served as director of GTM strategy and ABM, establishing and scaling the marketing strategy department. Her remit also included implementing dynamic omnichannel strategies for clients such as Fellowes, Elimini (A Drax Company), Deloitte, US Bank and Oscar Health. Before that, she spent time in strategy and media roles at Goodway Group and Merkle.  

“With a background spanning media and strategy, I’ve had the opportunity to work on both mid-market and enterprise accounts. In looking for my next role, I wanted to find a company with strong expertise in both areas, and Gravity emerged as the ideal fit,” said Megan. “Beyond Gravity’s expertise, it was the people and culture that truly drew me in. The team’s collaborative spirit, passion for innovation, and commitment to pushing boundaries are what make this an exciting place to be. I look forward to learning from and contributing to the team as we push boundaries to drive growth for our clients.”  

Megan begins her role immediately.