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‘Gold Ball Heads’ Celebrates the Record-Breaking LOTTO 6/49 Gold Ball Jackpot

27/09/2023
Advertising Agency
Toronto, Canada
770
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The campaign in celebration of the record-breaking $68 million LOTTO 6/49 Gold Ball Jackpot, was created by Weber Shandwick alongside OLG

Downtown Toronto and Ottawa looked a little different as LOTTO 6/49 ‘Gold Ball Heads’ descended on the city in celebration of the record-breaking $68 million LOTTO 6/49 Gold Ball Jackpot, which will have its first-ever guaranteed winner.

The ‘Gold Ball Heads’ were seen in busy sections of each city yesterday quietly taking part in everyday activities, like having a coffee, reading the news, and more because they have the LOTTO 6/49 Gold Ball draw on their mind.

The ‘Gold Ball Heads’ will be back at ByWard Market in Ottawa and near Union Station in Toronto, handing out prizes ahead of the once-in-a-lifetime draw where someone is guaranteed to win the $68M million jackpot.

With only one gold ball left in the draw, this is the first time that the jackpot has reached the maximum $68M jackpot since LOTTO 6/49 was enhanced in September 2022.

The LOTTO 6/49 Gold Ball Heads campaign was created by Weber Shandwick alongside OLG.

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