Electric Theatre Collective
Tue, 13 Jun 2023 13:02:00 GMT
Previously a colour assist at Electric Theatre Collective, Andi Chu has returned to the Whitechapel-based outfit as a colourist to claim what's rightfully hers.
Born and raised in Taiwan, Andi was heavily influenced by both film and music growing up and when she’s not in a dark grade suite, she can be found in even darker rooms two stepping to a bit of techno or climbing up some lavish limestone cliffs in Kalymnos.
Before entering the world of post production she gained a Bachelor in Architecture and an MA in Performance Design (Digital Scenography) which left her with a wide skill set and varied body of work, contributing towards her distinct visual sensibilities and creative approach.
Andi brings with her a top draw portfolio including heavy hitting brands such as Adidas, Amazon Music, Samsung, Glenlivet, KFC, BBC, Sky, Freeview, Arsenal, Budweiser and has worked with directors such as James Slater, Fa&Fon, Jocelyn and Dawn, Kieth Scofield and Mathery.
The prodigal child’s return has an air of Bale returning to Tottenham, the only difference being trophies can be expected. In 2022, Andi was shortlisted at the inaugural Young Arrows and Kinsale Shark awards in the Colour Grading category for her work on ‘Awesome is for Everyone’ for Samsung. The same year, her work on the music video ‘New Moon’ for MØ was awarded Bronze at the Creative Circle awards for best Colour grading.
Q> What brings you back to ETC after two years away?
Andi> The people. During my time away we remained friends, whenever we had a catch up it just reminded me how like minded we are and how much we shared a vision.
Q> How have you found your industry journey so far?
Andi> I am grateful to have met many inspirational artists, producers and management people. This community is changing, for the most part for the better. I’m very happy to be in an agile industry that reflects the progress in cultural values, and ETC is a strong force behind pushing things forward and always questioning - not only their work but how they work.
Q> You’re known to be a keen climber - what got you into climbing and what's the best cliff you’ve climbed?
Andi> My partner got me into it. I quickly fell in love with this creative sport, its problem solving, and you just need to be strong enough for yourself. We love going to Kalymnos, the view from the island and how the onshore breeze hits when you're high up, it's hard to beat. Not to mention the sea food.
Q> What are you most looking forward to this glorious summer?
Andi> We are picking up a puppy from Scotland.
Q> A good rave or a good grading sesh?
Andi> A good session is like a good rave, we have a pretty good sound system in the suite, come rave.
Q> If you were hosting a dinner party and you could have any celebrity dead or alive attend - what would you cook?
Andi> If I cook they will probably be dead. But I can host a hot pot night, it's interactive and everyone cooks, just need to wait for winter.
Q> What have you seen recently that's inspiring you?
Andi> I just rewatched Rúnar Rúnarsson's ‘Echo’ last night. I still find it powerful, the everyday theatrics and the heaviness of people's emotions. Artist Sin Wai Kin's film ‘Dreaming the End’ was a dream to work on, it was reality wrapping, very different and fun to watch, it’s on at Fondazione Memmo until the 29 Oct, if you're ever in Rome.
Check out some of Andi’s previous creative collaborations here.
view more - Hires, Wins & BusinessElectric Theatre Collective, Tue, 13 Jun 2023 13:02:00 GMT