Wed, 12 Oct 2022 13:51:23 GMT
Alice Kong has directed a brilliant new music video for the iconic UK band, Hot Chip.
It’s a video that delves into the clay world of the titular character, ‘Eleanor' and her realisation that her world isn't what it seems. This is a project that was definitely challenging as we worked with different scales of puppets and sets but it was creatively worth it due to the strong narrative.
From styling to sets and lighting each part of this was carefully considered to immerse viewers into Eleanor’s story.
This was a massive collaborative effort from everyone involved and Alice the director mentions the below.
“Building this miniature world for Hot Chip was a brilliant creative challenge.”
“The music video tells the tale of our main character ‘Eleanor’ who, after a series of unfortunate events hits a pole in front of an eyeglass shop that will… Open her eyes! She then takes control of her environment and twists everything to her advantage by literally sculpting the clay world she lives in.”
“By hand-picking every detail from a brick’s colour to a poster on a wall we were able to sneak in some easter eggs, I hope the viewers will have fun spotting!”
Genres: Animation, Storytelling
Categories: Music video, Short Films and Music VideosPartizan London, Wed, 12 Oct 2022 13:51:23 GMT