Director Duo WATTS Join Giants & Toys

Their infectious energy tells stories spanning multiple mediums with a wildly imaginative force. Like getting spanked by a rainbow. Combining impeccable craft with a vast technical knowledge, WATTS create effortlessly flamboyant film experiences that are impossible to forget. Their background in miniatures, design, and technical camera work can be seen in their films for brands such as Lego, The Sims, Barclays, McDonald’s, and Apple to name a few.

'Watts are an incredibly unique creative force', says EP Tom Rickard. 'Their work pulsates with an energy and visual style that crawls under your skin and infects you with a creative joy that I haven't experienced before. Their dedication and knowledge of the craft is inspiring to say the least and their work definitely resonates with many Scandinavian brands'. 

'We've always had a soft spot for Scandinavian creativity. The constant output of exceptional work from across the region has always amazed us and we are incredibly excited to sink our teeth into the work...and your cinnamon buns'.

'More agencies and brands are producing global campaigns from their Scandinavian headquarters' continues Tom. 'The challenge with these international productions is how to access world-class talent but retain production control locally. With Watts we're taking a step towards offering top class directors, produced next door. We're excited to starting this journey with Watts'