DDB Group Italy Welcomes Elena Boso and Marco Mammino

DDB Group Italy's team appoints Elena Boso as new business and operations director after her recent experience as client director at Serviceplan Italia. Along with the coordination of new business initiatives, Elena will be promoting the agency's marketing efforts, and fostering future operational partnerships. 

The agency also welcomes Marco Mammino as strategy director. He will promote the consulting services and support the growth of current and future clients through an omnichannel and creative effectiveness driven approach. For Marco this is a return to DDB, having already gained experience with the agency from 2018 to 2021.

Sonia Magri, CEO, comments, "I appreciate Elena's consultative approach towards clients and her ability to listen and to understand their needs, which is key attitude when starting a new relationship.” Luca Cortesini, CCO, adds: "Marco is a structured and passionate professional. He will be an effective, attentive, and respectful leader of the talents in our strategic department and a valuable support for our creative team."

Elena Boso states, “Working to grow DDB's client portfolio is a challenge that excites me. We will be supported in this journey by the power of our network, a continuous source of inspiration for any client, both international or local.”

Marco Mammino concludes, “I am proud to be part of the most creative and effective network worldwide again. What motivates me is the awareness of facing this new challenge with a truly close-knit and talented team at my side.”

Both professionals have solid experience in the creative industry. Marco, with 15 years of career, has worked at large international networks (JWT, 1861united, Grey, DDB) and independent agencies (DUDE), dealing with campaigns and projects for local and international brands. Elena, with 17 years of experience in account management roles, has worked with both national and international clients in several industries, including Automotive, Energy, Retail, Food, Insurance, and Pharmaceutical.