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Dan Connolly Appointed CEO of LEVEL Studios

20/11/2014
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Expands role as member of Razorfish global brand leadership team

Razorfish Global’s LEVEL Studios, part of Publicis Groupe, today announced that Dan Connolly has been named Chief Executive Officer. Connolly, who was promoted from Partner of the agency to President in August, will sit on the Brand Leadership team of Razorfish Global and will oversee all business units across the agency’s U.S. and European locations. Rishad Tobaccowala, Publicis Groupe Chief Strategist and Member of Directoire +, will play a key advisory role to the agency.

In his role as President, Connolly expanded the agency’s client roster and made strides toward bolstering the agency’s leadership team with the promotion of Deborah Heslip to Partner and hiring Ben Ryken as Business Development Director, a new position. With Connolly’s oversight, the agency’s revenues have grown 45.7% year over year from 2013.

“Dan has proven himself to be a strong leader and has been instrumental in charting a new era of growth and expansion for LEVEL Studios,” said Tobaccowala. “His entrepreneurial mindset has allowed him to not only grow existing business beyond expectations but also expand the agency’s scope of work with innovative, up-and-coming brands. He is a true asset to the Razorfish Global Brand Leadership team.”

On September 16, Publicis Groupe announced the formation of the Razorfish Global network, which combines its leading agencies specializing in experience, technology, media and customer intelligence to drive business transformation. The Razorfish Global Leadership team includes: Tom Adamski, Chief Executive Officer; Ariel Marciano, Chief Financial Officer; Alicia Shankland, Chief Talent Officer; Scott Sorokin, Chief Strategy Officer; William Lidstone, Chief Marketing Officer; Ray Velez, Chief Technology Officer; Daniel Bonner, Chief Creative Officer; and Andrea Owens, Chief of Staff.

Under the Razorfish Global Leadership team sits its Brand Leadership team, which is comprised of the leaders of each individual agency within Razorfish Global. Other leaders on the team include: Shannon Denton, Razorfish North America; Michael Karg, Razorfish International; and Eric Healy, Rosetta. As CEO, Connolly will represent LEVEL Studios as part of the core Razorfish Global Brand Leadership team.

“At LEVEL, we are passionate about innovative brands that are revolutionizing their industries. Our history of designing product and marketing experiences provides us with a unique perspective on how these companies should go to market,” said Connolly. “As part of Razorfish Global, we now have expanded scale globally and I’m thrilled to take on this brand leadership role within the network.”

LEVEL Studios is actively looking to expand its client roster and add new locations across the U.S. in 2015. Additionally, the agency expects to make key leadership hires to build out its executive leadership team.

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