The 56th Annual D&AD Awards are now open for entry, with two brand new categories announced to celebrate the very best work in an ever-evolving creative landscape.
The 2018 Awards continue to support D&AD’s 56 year long purpose of stimulating, celebrating and enabling creative excellence in design and advertising, in the firm belief that great work always creates better outcomes. And as a not-for-profit organisation D&AD put all its surpluses back into the industry it serves, helping new talent prosper and campaigning for a fairer, more diverse, more sustainable industry. The Jury Presidents capture this spirit and represent a true gender-balanced split.
This year, two new Award categories will be launched for entries. The first being Collaborative, which will award continued creative executions achieved from a long-standing relationship between an agency and a client. The second new category is Experiential, which will highlight the importance of brilliant all encompassing brand experience and activation. The category will recognise work that succeeds in demonstrating the interaction between consumers and brands through experience-led activations.
Tim Lindsay, D&AD CEO, said, “In a media environment that encourages the short-term and tactical it's never been more important to stand up for craft and creativity. Why? Because the good creates better outcomes than the bad - commercially, socially, sustainably, culturally and politically. D&AD's role in this is stimulation, not congratulation. There's too much backslapping when what is needed is a focus on and enablement of creative excellence in advertising and design. We are engaged in a war against mediocrity and you are an important ally. Get involved!”
Donal Keenan, D&AD Awards Director, adds, “Last year, we were proud to achieve a 50/50 gender split across our global Jury Presidents for the first time. This year we have actually surpassed that with over 50% of our Jury Presidents identifying as female. At D&AD, we strive to ensure we have a true gender-balanced representation across every category and judging panel, it's important to achieve a true diversity of voices in the room to identify the best creative work of the year.”
The Awards ceremony will be held on 26 April 2018 during D&AD Festival, which returns from 24th-26th April 2018 at The Old Truman Brewery, Shoreditch. As ever, all awarded work will appear in the D&AD Annual, released in the autumn, which is available to purchase exclusively through D&AD. Winning work will also be on display in an exhibition at the heart of D&AD Festival in addition to a packed three-day programme of talks, debates, briefs, hacks, workshops and parties, culminating in the 56th annual D&AD Awards.
The full list of jury presidents is as follows:
|
JUDGE NAME |
TITLE |
COMPANY |
|
JURY |
COUNTRY |
|||
|
Gilles
Fichteberg |
Co-Founder |
Rosapark |
|
Art Direction |
France |
|||
|
Sheri
Gee |
Art
Director |
The
Folio Society |
|
Book Design |
UK |
|||
Branded Content & Entertainment |
David
Lubars |
Chairman/Chief
Creative Officer |
BBDO |
|
|
||||
|
||||
USA |
||||
Branding |
Katja
Thielen |
Co
Founder & Creative Director |
Together
Design |
|
|
||||
UK |
||||
|
Jureeporn
Thaidumrong |
CCO |
GREYnJ |
|
Crafts for Advertising |
|
|||
|
Thailand
|
|||
|
Theseus
Chan |
Designer |
Work |
|
Crafts for Design |
Singapore |
|||
Creativity for Good |
Judy
John |
|
Leo
Burnett |
|
CEO
Canada & Chief Creative Officer North America |
|
|||
|
Canada |
|||
Digital Design |
Tea
Uglow |
Creative
Director |
Google
Creative Lab |
|
Australia
|
||||
Digital Marketing |
Jaime
Robinson |
Co
founder - COO |
Joan |
|
|
||||
USA |
||||
|
Alex
Schill |
CCO |
Serviceplan |
|
Direct |
Germany
|
|||
|
Bruce
Henderson |
CCO |
Jack
Morton |
|
Experiential |
USA |
|||
Film Advertising |
Jeff
Goodby |
Founder
Chairman |
Goodby
Silverstein & Partners |
|
USA |
||||
|
Alice
Tonge |
|
4Creative |
|
Film Advertising Crafts |
Head
of Creative & Design |
|
||
|
|
|
||
|
|
UK |
||
Graphic Design |
Vanessa
Eckstein |
Founder
& Creative Director |
Blok
Design |
|
|
||||
Canada
|
||||
Integrated |
Kate
Stanners |
Global
CCO |
Saatchi
& Saatchi |
|
|
||||
UK |
||||
|
Marissa
Bourke |
Editor
at Large |
Harper's
Bazaar UK |
|
Magazine & Newspaper Design |
|
|||
|
UK |
|||
Media |
Anita
Nayyar |
CEO,
India & SE Asia |
Havas
Media |
|
|
||||
India
|
||||
Music Videos |
Joceline
Gabriel |
Directors
Rep |
Freelance |
|
|
||||
UK |
||||
|
Anselmo
Ramos |
Founder/CCO |
David
Miami |
|
Outdoor Advertising |
USA/Brazil
|
|||
Packaging Design |
Eduardo
del Fraile |
Founder
and CD |
Eduardo
del Fraile Studio |
|
Spain
|
||||
PR |
Jo
Carr |
Managing
Partner |
Hope&Glory |
|
|
||||
UK |
||||
Press Advertising |
Melvin
Mangada |
CCO
& Managing Partner |
TBWA
Santiago Mangada Puno |
|
|
||||
Philippines
|
||||
Product Design |
|
Director
and Founder |
LAYER |
|
Benjamin
Hubert |
UK |
|||
|
Fadi
Yaish |
ECD |
ImpactBBDO |
|
Radio & Audio |
UAE
|
|||
Spatial Design |
Michael
Keller |
Vice
President & |
KMS
Blackspace |
|
Executive
Creative Director |
|
|||
|
Germany
|
|||
|
Chaka
Sobhani |
CCO |
Leo
Burnett |
|
Writing for Advertising |
|
|||
|
UK
|
|||
|
Fiona
Thompson |
Writer |
Wordspring |
|
Writing for Design |
UK
|
Photo credit: Patrice de Villiers, D&AD Black Pencil winner