The new issue of CrUAtivity features 29 cases that were recogniSed by the international jury of the Kyiv International Advertising Festival 2023 as the most creative campaigns on socially significant topics. The work that received the Grand Prix at KIAF 2023 was also honoured with two awards at Cannes Lions 2023.
The special edition of the CrUAtivity digest showcases the works submitted by agencies and awarded with Best of Contest, Gold, Silver, or Bronze awards.
This digest demonstrates how advertising campaigns can help make the world a better place and change the lives of individuals, countries, and the entire globe. Among the featured cases in this digest, you will find:
These remarkable campaigns exemplify the power of advertising to make a positive impact and raise awareness on important social issues.
This is not an exhaustive list of the creative ideas you can find in the CrUAtivity digest. We invite you to explore these ideas and their creators more closely. It may serve as a starting point for fruitful collaboration with Ukrainian creatives.
CrUAtivity is a digest featuring current works from Ukrainian agencies distributed among the international professional community. Each issue provides a general overview of cases in both video format (under the WATCH section) and text format (under the READ section). Each case is also presented in detail within its respective category. Users can view or read the general overview and then delve into specific cases for more detailed information. Each case includes credits and links to the creators' websites.
The project is organised by the All-Ukrainian Advertising Coalition with the support of Brain Tank and Adcore agencies, who provided creative and technical implementation, respectively.
So, VRK are proud to present special issue of the CrUAtivity digest and show new opportunities to find creative partners for your business among Ukrainian creatives.
Share CrUAtivity digest with your colleagues to support the Ukrainian advertising industry. CrUAtivity is creativity in a Ukrainian way!