The Kyiv International Advertising Festival (KIAF) contest program was divided into four blocks – CREATIVE COMMUNICATIONS, CRAFT/TECHNOLOGY, SOCIAL GOALS CONTESTS and CLIENT`S VIEW – focusing on key areas such as big ideas, execution excellence, societal impact and business-oriented creative solutions. The overall program included 41 contests and 446 categories.
In the 2024 contest program, there were six international jury teams and one client jury team formed by advertisers, totalling more than 50 specialists from 20 countries across Europe, Asia and America. The festival's jury, composed of leading global experts in the field of advertising, evaluates the works considering international criteria for the creativity of ideas and their execution.
A total of 909 entries were submitted by 96 participants from 19 countries including Azerbaijan, Bulgaria, Chile, Croatia, Estonia, France, Georgia, Germany, Italy, Kazakhstan, Latvia, Lithuania, Poland, Romania, Slovenia, UK, Ukraine, Uzbekistan and Venezuela.
In total, 233 awards were given, including 18 gold awards, 22 Best of Contest awards and four Grand Prix.
The following projects received the Grand Prix:
The full list of winners can be found here.
The festival took place within the framework of Ukrainian Creative Stories 2024. The General Partner of Ukrainian Creative Stories 2024 is Nova Post. Delivering victories from Ukraine worldwide.