Colenso BBDO Launches New 'The Love This' Podcast Series
Podcasting is in its ascension. The medium is
turning marketer's heads the world over, with brands always looking for
new ways to interact with their customers and infiltrate popular
culture.
So, if it's our job as marketers to inspire people, how do we, in turn, inspire marketers?
Beth
O'Brien (creative group head) and Joe Carter (communications director),
co-hosts of the podcast, had this to say... "Podcasting is such an
intimate medium. It enables us to share thinking from around the world
directly with our listeners. The opportunity to talk about the most
pertinent topics not only educates and inspires our listeners, but also
reinforces our thinking when it comes to the work. The feedback from
brand marketers, editors and advertisers to date has been fantastic and
we couldn't be happier as we head into recording for Season 2."
Episode 7 with founder and chief creative officer of Mr President, Laura Jordan Bambach, is available to stream or download today.
So, if it's our job as marketers to inspire people, how do we, in turn, inspire marketers?
It's
this question that led Colenso BBDO to launch The Love This podcast
series. The weekly podcast is designed to unravel some of the biggest
global trends and untrends in business, culture, creativity and
innovation, interviewing some of the best and brightest minds on the
planet.
Previous episodes include a yarn with Jeff Beer (advertising editor,
Fast Company) about the science of cutting through in a noisy world,
through to Ethan Eismann (director of product sesign, Airbnb) and the
thinking behind Airbnb's ambition to design the ideal at scale.
Beth
O'Brien (creative group head) and Joe Carter (communications director),
co-hosts of the podcast, had this to say... "Podcasting is such an
intimate medium. It enables us to share thinking from around the world
directly with our listeners. The opportunity to talk about the most
pertinent topics not only educates and inspires our listeners, but also
reinforces our thinking when it comes to the work. The feedback from
brand marketers, editors and advertisers to date has been fantastic and
we couldn't be happier as we head into recording for Season 2."Episode 7 with founder and chief creative officer of Mr President, Laura Jordan Bambach, is available to stream or download today.
