Chat Account by Grey Argentina Wins the Grand Effie Latam 2022

Grey Argentina became one of the Best Agencies in Latam with a Grand Effie, two Golds, a Silver and two Bronzes. The same campaign was also awarded with the Grand Effie at Effie Argentina two weeks ago.

The agency led by Denise Orman and Diego Medvedocky, Grey Argentina, was awarded with the Grand Effie Latam for Chat account: A Chat Away From Everything campaign for Itaú Bank, and positioned the agency in third place of the Best Agencies in Latam. This is the second Grand Effie in a row this year for this campaign, as it also won the Grand Effie at Effie Argentina this month.

Besides the Grand Effie, the campaign for Itaú Bank also won Gold at Performance Marketing and Financial Services segment, and Silver in Experience Marketing. A Bronze was awarded to Itaú's Ex-Installments campaign in Promotional Marketing category, and there was also a Bronze at Health Care for Children´s Will, for Argentina´s Advertising Board and Argentina´s Association of Transplants.

Awards:

Grand Effie 

Gold – Performance Marketing

Gold – Financial Services

Silver – Experiential Marketing

- Chat Account – A Chat Away from Everything, by Grey Argentina for Itaú Bank. Argentina

Bronze – Promotional Marketing 

- Ex-Installments, by Grey Argentina for Itaú Bank. Argentina

Bronze – Health Care

- Children’s Will, by Grey Argentina for Argentina's Advertising Board and Argentina's Association of Transplants, Contributing agency: Casa Justina. Argentina