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Casual Creative Round-Up: April 2025

09/04/2025
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The team at Casual reflects on the work and trends in film, advertising, design, and animation

🎬 Welcome to this month’s Creative Round-Up! A dive into the creative work that’s caught the teams eye lately 👀✨

🧥 We’re into the bold, graphic style of this film for Re-Commerce Atacama, raising awareness about textile waste in the desert. It’s a fashion film with purpose: slick, stylised, and seriously cool.

Re-commerce Atacama


​🇳🇴 A clever twist on the traditional job interview format in this spot for Norwegian public service pension fund KLP. By flipping the questions on their head, the film gets to the heart of the impact public workers make. 

KLP’s career guidance


⚽ Two very different but equally powerful campaigns stood out this month. Liga F brings emotion and power with a rallying chant celebrating the future of women’s football while Prazeres United is visual poetry celebrating grassroots football as we follow a boy’s journey through the favelas to the pitch.

LIGA F: Here it Comes

Prazeres United


🎨We spent fifteen minutes with a MadMan in this wonderfully made profile of ad legend David Bartel, blending playful animation with reflections on a career from the golden age of advertising. 

David Bartels' Fifteen Minutes


🍞 This Rose Bakery rebrand turns the textures of baked goods into bold design. A warm, tactile identity that feels fresh, graphic, and genuinely delicious.

Days Old Bread


🚢And finally, ‘SOS… But Don’t Worry If Not’ is a delightfully deadpan short about a submarine in crisis. Absurd, charming, and somehow deeply relatable. 

S.O.S...But Don't Worry If Not

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