senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

CarMax Supports Women’s Sports with Sue Bird, A’ja Wilson, Chiney Ogwumike and Sabrina Ionescu

17/05/2024
Advertising Agency
Richmond, USA
5.1k
Share
The campaign was created with The Martin Agency

CarMax has a brand new campaign that launched on May 14th featuring WNBA legends Sue Bird, A’ja Wilson, Chiney Ogwumike and Sabrina Ionescu.

CarMax, the nation’s largest retailer of used cars, has gone all-in on WNBA athletes in its latest sports campaign, “Never Settle” with several broadcast and digital spots including the first spot “Not Sabrina.”

Launching at the tipoff of the upcoming WNBA season, the campaign features an all-star, all-women roster–Sue Bird, A’ja Wilson, Sabrina Ionescu and Chiney Ogwumike – connecting the CarMax brand message of Never Settling to women’s sports. As a proud partner of the WNBA and in its role as a WNBA Changemaker, CarMax understands that these incredible athletes, who have never settled in their career, are the perfect partners to show customers how they should never settle for anything less in their own lives, whether that’s on the lot or on the court. Additional spots will air later in the season.

Brand
Agency / Creative
SIGN UP FOR OUR NEWSLETTER
Work from The Martin Agency
Princess & the Pea-tition
When We All Vote & She Should Run
18/10/2024
31
0
Horror Movie
GEICO
10/10/2024
40
0
Inescapable
Geico
12/09/2024
84
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0