BETC Paris Creates Hauntingly Intricate CGI Trailer for Tom Clancy’s The Division
Launching in March 2016, Tom Clancy’s The Division (TCTD) is set in a society on the brink of collapse. The game immerses players in a mid-crisis New York City, which has been devastated by a fictional strain of smallpox - the Variola Chimera virus. As chaos reigns, The Division, a classified unit of self-supported tactical agents, is activated in the middle of the epidemic to restore order and reclaim the city. In the video game, players discover how fragile the society is.
Agents of The Division: Modern Heroes
The 'Yesterday' trailer, created by Ubisoft and its agency BETC Paris in 100% CGI, shows the evolution of society, before and after the virus strikes NYC. The contrast is stark between the idealised yesterday and the dramatic 'today', after the virus has begun to spread.
In the chaos and disorder the agents of The Division step up as modern day heroes.
Account Manager: Damien Clanet
TV Producer: Nicolas Marie, Philippe Laridan
Creative Director: Benjamin Le Breton, Arnaud Assouline
Copywriter: Arnaud Assouline
Art Director: Benjamin Le Breton
Executive Creative Director: Stéphane Xiberras
Account Director: Eugénie Valletoux
Creative Agency: BETC
General Manager: Jean-Charles Caboche
Agency Manager: (Assoc) Tiphaine du Plessis
Music and Sound
Sound Production: Schmooze
Director: Unit Image
Production Company: Rita
Category: Gaming , Sports and leisure
Genre: Action , Animation , Scenic , Storytelling , Visual VFX