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Group745

BBR Saatchi Israel for Direct Insurance

21/11/2013
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Pigeons promote digital service with environmental message

"Direct Insurance", one of Israel's top insurance companies, decided to promote its digital services using an environmental message.


The two pigeons, Direct Insurance's feathered presenters, are on their Brazilian vacation when suddenly a tragic turn of events takes place.

 


Credits


Client: Direct Insurance 
Brand: Digital Insurance
Campaign Name: Brazil
 
Agency: BBR Saatchi & Saatchi, Israel
CEO: Yossi Lubaton
Chief Creative Officer: Nadav Pressman
Creative Director: Amir Ariely
Art Director: Yuval Zuckerman, Meron Sasson
Copywriter: Matan Yedidya
VP Account Group Head: Maya Salomon
Account Supervisor: Nataly Ziv Brecher
Account Executive: Alina Yavsenko, Yarden Enosh
VP Planning: Shai Nissenboim
VP Production: Dorit Gvili
Agency Producer: Odelia Nachmias
Director: Rani Carmeli
Production Company: Og
Post Production: Snowball, Sound house

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