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BBH Partners with emPOWER as Official Bronze Sponsor and Drop In Event Host

21/03/2025
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Partnership marks a significant milestone in emPOWER's mission to create a mental wellness hub that fosters authentic connections

emPOWER has announced that world-renowned creative agency BBH has joined as an official sponsor of The emPOWER Breakfast series and will serve as a host venue for select community events. This partnership marks a significant milestone in emPOWER's mission to create a mental wellness hub that fosters authentic connections across the creative and business sectors.

As one of the world's most respected and awarded creative agencies, BBH's involvement signals another powerful endorsement of emPOWER's vision. Since its founding in 1982, BBH has been at the forefront of innovative creative thinking, producing iconic work for brands including Tesco, Audi and Burger King, while maintaining a culture that values both exceptional creativity and the wellbeing of its people.

"Having BBH join us as a sponsor demonstrates the industry's growing recognition that mental wellness and authentic connection are not just nice-to-haves but essential components of better business," said Athene Parker, founder of emPOWER. "This partnership allows us to expand our reach and impact, bringing our unique approach to wellbeing to more people across the industry. I’m profoundly grateful to Victoria and Georgina both for their support, championing emPOWER within BBH, but also for their wholehearted belief in the emPOWER ethos and genuinely wanting to support people in our industry. Two incredible women in our industry creating change."

The partnership will launch with BBH hosting a Recruitment Masterclass at their London headquarters, specifically designed for industry professionals currently seeking employment. This inaugural event reflects the practical, supportive ethos that both organisations share - combining professional development with genuine community care.

Victoria Keenan, head of production in London, commented, "At BBH, we've always believed that our greatest asset is our people, and that the most remarkable creative work happens when people feel supported, connected, and empowered.’

Georgina Kent, head of film said, “emPOWER's approach to building authentic professional connections while prioritising mental wellness aligns perfectly with our values. We're excited to contribute to this important community."

Since launching just one year ago, emPOWER has rapidly established itself as a unique force in the business landscape, creating spaces where professionals can be vulnerable, share challenges, and build genuine relationships that transcend traditional networking. The monthly emPOWER Breakfast series has become known for its warm, inclusive atmosphere where attendees feel truly seen and supported.

Research consistently shows that empathy and authentic connection in professional settings lead to increased productivity, reduced burnout, and more innovative collaboration. By bringing together a high-calibre agency like BBH with emPOWER's community-focused approach, this partnership aims to demonstrate how prioritising wellbeing can transform not just individual experiences but business outcomes.

For more information about the upcoming drop in’s or other emPOWER events, please visit here or contact here

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