BBDO & Proximity Thailand Secures a New Chief Client Officer

Following three consecutive years of growth, BBDO and Proximity Thailand has announced a new addition to the senior management team. Thipayachand Hasdin joins as chief client officer to drive stronger partnerships and new business development. She will report directly to the CEO, Somkiat Larptanunchaiwong.

Hasdin was previously general manager at Alpha245, The Leo Burnett Group Thailand, where she doubled the size of the business despite regional Thai market challenges over the past two years.

Her 15 years’ experience in advertising includes working with both international and local clients such as Diageo, Unilever, Coca-Cola, Singha Beer, Tesco and True.

Somkiat Larptanunchaiwong, CEO BBDO and Proximity Thailand said: “Thipayachand is a young executive and a rising star of the industry. Her exceptional talent and energy will add a new dynamic to move BBDO and Proximity Thailand forward.”

Hasdin added: “BBDO has always been a network that I respect for its level of commitment to creative and commercial excellence for their clients around the globe. I am honoured to join the family and excited about the happy growth possibilities that lie in our future together.”