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Authors' Limitless Imagination Celebrated in Book Culture Posters

28/05/2014
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Y&R New York juxtapose book covers with historic moments to recognise literary classics' forward thinking

Y&R New York recently launched new work for Book Culture, an independent bookstore in Manhattan. On a series of posters, Y&R New York juxtaposes the covers of literary classics by Jules Verne, George Orwell, H.G. Wells and Mary Shelley with images depicting iconic moments in history – that had been in some way imagined by those writers decades earlier. Using the tagline Imagination Got There First, Y&R highlights how the limitlessness of the writer’s imagination can sometimes predict the future.






 

Credits


Jim Elliott, Chief Creative Officer

Eduardo Quadra, Senior Art Director

Paul Michael Wood, Copywriter

Mihail Aleksandrov, Art Director

Letitia Jacobs, Executive Director of Content Production

Cindy Pardy, Art Content Producer

Raul Pardo, Creative Retoucher

Getty Images, Photography

Corbis, Photography