Amazon Business Helps Bo Peep Find Her Sheep

Amazon introduces the latest film in its long running campaign for Amazon Business. ‘Little Bo Peep Finds Success’ from Joint sees the well known fairy tale shepherdess work more efficiently so she can focus on bigger things.

With the help of Amazon Business, Bo Peep is able to finally find her sheep. She then uses the opportunity of saved time to escape the fields into the high-flying world of fashion, power strutting as proud knitwear CEO to the sounds of ‘Fancy’ by Iggy Azalea and Charli XCX.

Collaborating alongside directors Traktor, Amazon's ambition was to perfectly bring to life the verdant green, whimsical world of the classic fairy tale, and give the story a brand new spin.

As always, the aim is the stand apart from the B2B advertising crowd with an epic looking campaign that will make people smile.