Africa's CEPIA Print Campaign Highlights the Cruel Reality of Child Slave Labour

In the fashion industry, big brand ships fly the flag of social responsibility, sustainability and ethical behavior. But a cruel reality is often masked. Several national and international brands were fined in recent years for using child slave labour in their factories. 

To warn of this cause, agency Africa created a campaign where we see beautiful works of embroidery and wool, which hide a cruel reality: children performing slave labour. CEPIA is a Brazilian NGO recognized for its work focused on access to justice, poverty, human rights and employment.