AAF Announces Call for Entries for Annual American Advertising Awards

The American Advertising Federation (AAF) has announced its Call for Entries for the first tier of its American Advertising Awards. The American Advertising Awards is the advertising industry’s largest and most representative competition, befitting the AAF which is widely recognised as the 'unifying voice for advertising.'  

Beginning today, entrants can compete in the three-tiered national competition, vying to win an ADDY Award as the best in their respective markets. Winners from the 120 first-tier, local market competitions then advance to compete on the District level, with District winners forwarded to the national stage.  

The American Advertising Awards attracts more than 25,000 entries annually. Last year, just 64 Gold ADDY Awards were bestowed nationally in the professional portion of the competition. In addition, 15 Gold ADDYs were awarded in the Student division.

“The mission of the American Advertising Awards is to recognise and reward the creative spirit of excellence in the art of advertising,” said Dawn Reeves, EVP, member services and programs at AAF, adding, “Proceeds for entries are used to enhance advertising through programs such as public service internships, advocacy groups, advertising education and consumer awareness. In other words, win/win: win an ADDY, help the industry.”

Winners of the 2023-24 American Advertising Awards will be announced at the American Advertising Awards National Gala in Salt Lake City on May 31st, 2024. The awards are often viewed as a window to work that may also perform well at other high profile creative award shows later in the year.

Click here to learn more about how to enter the first tier of the 2023-24 American Advertising Awards.