A Vibrant Journey Through the Streets of Brazil in BBH Spot for KFC

BBH wanted to give the UK an accessible way to enjoy the Brazilian fever that would be going on during the World cup. The communications idea dramtised the central role that food plays in Brazil’s vibrant and energetic culture. 

The spot follow a boy’s journey home from KFC, capturing his journey through the vibrant, energetic and sound-filled streets of Brazil. As he excitedly arrives home to his family we soon learn that the only time Brazil is actually quiet is when they’re eating good food.

Credits

Client name and title: Meg Farren - Marketing Director

BBH Creative Team: Shelley Smoler & Raphael Basckin 

BBH Creative Director: Hamish Pinnell

BBH Team Manager:  Leo Sloley, Helen Campbell-Borton

BBH Team Director: Phil Baker

BBH Strategy Director: Ross Berthinussen

BBH Strategist: John Jones

Film Credits 

BBH Producer: Natalie Parish

BBH Assistant Producer: Adam Reid

Production Company: Stink Brazil

Director: Jones & Tino

Executive Producer: Andrew Levene

Producer: Cecilia Salguero

DoP: Juliano Lopes

Post Production: The Mill

Editor/Editing House: Max @ Stitch

Sound: Sam R @ 750mph

Print Credits

BBH Producer: Sarah Cox

Photographer: Tara Fisher

Exposure (where is this work running, country and media type): UK & Ireland TV and Outdoor