Saatchi & Saatchi 's latest campaign for Snyder's of Hanover burns up TikTok with Nashville inspired country song.
After Snyder’s of Hanover released Nashville Hot Pretzel Pieces earlier this month, hearts everywhere broke at the news that the Nashville Hot flavour was leaving chicken for another lover - Snyder’s of Hanover pretzels.
Chicken’s response? A heart breaking ballad from the first-ever Country singer-chicken, Travis Byrd.
Country singer-chicken, Travis Byrd, will be releasing his single, 'Left Me For Pretzels,' a heart breaking ballad about his Nashville Hot lover leaving him for new Snyder’s of Hanover Nashville Hot Pretzel Pieces on 7/19.
Fans can find the new song from the self-proclaimed 'regular ol’ fowl' on Snyder’s of Hanover’s TikTok.