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Opinion and Insight
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10 Quick Questions with Caviar's Amir Farhang

Caviar , 5 months, 2 weeks ago

Get the low-down on the award-winning director

10 Quick Questions with Caviar's Amir Farhang

Amir Farhang is an award-winning agency creative who turned to full-time directing in 2012. 

A huge sports fan, in 2013 Amir directed the Adidas basketball produced documentary The Return that followed the comeback of Chicago Bulls NBA MVP Derrick Rose. Recently, his ‘World’s Toughest Job’ campaign for American Greetings went viral garnering over 24 million hits on YouTube and went on to win a Gold Pencil at The One Show, The Grand Effie at the 2015 Effie Awards, a Pencil at D&AD, and a Silver Lion in Cannes.


Q> What was your first directing gig? 

A web series called “Munchies, The Late Shift with Chip and Abdul” for Baby Carrots and CP+B. My brother was the CD.

Q> Top five favorite movies ever (at the moment): 

As of Thursday March 24th at 3:52pm—No Country for Old Men. The Cable Guy. Ex Machina. Do The Right Thing. Almost Famous.  

Q> What book would you take with you on a trip to Mars? 

No books. Podcasts. Mark Maron and Tim Ferris. 

Q> Breakfast or dinner... or breakfast for dinner?

Breakfast for dinner. and lunch and breakfast. 

Q> Least favorite sounds?

Car horns. 

Q> Your most enviable talent?

I am good on phone calls.

Q> Who's on your bucket list to work with?

Yeezy. Dwayne “The Rock” Johnson. Anthony Bourdain. Laird Hamilton. Kendrick Lamar. Charlie Kaufman.  

Q> Three words that describe your style? 

Authentic. Emotional. True. 

Q> You're having a bad day, what song do you play?

Scholarships by Drake & Future

Q> I can't go one day without: 

My wife. And coffee. 

Creative Agency

Photographer: Emari Traffie

Production Service

Production Service Company: Caviar Content

Genre: People