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PHD Media
Media Agency
London, UK
A:Bankside 3, 90-100 Southwark, SE1 0SW

5.0k

Views
IPA (UK)

About

Welcome to PHD – we’re a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world’s leading brands.

Brilliant media thinking is in our DNA. A culture of thought-leadership, creativity and innovation has seen us grow from a challenger agency in the UK, to a global leader with over 6,500 employees in 100 offices worldwide.

We combine the latest industry insight with the best creative minds to produce planning innovation and create award-winning work for some of the world’s largest advertisers.

We achieve this through imaginative leaps: thinking and ideas that go beyond expectation; ideas that drive disproportionate growth; ideas that make a leap.

Part of a powerful family

World-class purchasing power to meet the tough buying demands of the world’s biggest advertisers.

Being part of Omnicom Media Group (OMG) gives us world-class purchasing power to meet the tough buying demands of the world’s biggest advertisers. Having access to sophisticated research resources and advanced business intelligence tools through the group allows us to deliver the very best strategic expertise.

This combination of buying clout and superior communications planning credentials means we offer clients a real alternative.
Specialities
We deliver media planning and buying across all online and offline media.
In addition, we also offer a number of specialist services…


How we do it

Our global planning and collaboration platform Omni Studio combines playful gamification techniques with hard-core strategic principles to deliver innovation. It’s not just a work tool, it’s our business ecosystem.

We believe that growth will come from increasing brain power, not just buying power. And we’ve proved that innovation and media creativity drives disproportionate return on investment for brands.

Omni Studio provides the ultimate competition of ideas on every client brief. It allows teams to share briefs across the whole network and incentivises individuals to provide great ideas. So our clients get access to 6,500 minds, not just 6.

Not only does Omni Studio benefit from the collective intelligence of the PHD network, it offers an integrated platform that combines cutting-edge thinking from the world of marketing and social sciences, with advanced data and sophisticated optimisation tools and systems.

Omni Studio has improved ROI for our clients’ brands while providing an innovative and collaborative working environment – helping us to attract the industry’s best talent.

WINNER of Adweek’s Project Isaac Awards, which recognises inventions in media, technology, marketing and advertising.​

We’re seeing more clients looking for a different way of doing things and placing increasing value on quality of thinking.

PHD’s heritage as the first strategic planning focused media agency has historically helped differentiate us from the competition. And today, we continue to set ourselves apart from other media agencies by leading the way in the evolution of global communications planning.

We have the industry’s largest global communications planning practice, shaping the marketing and communications approach for the brands of clients such as Diageo, HSBC and VW Group.

Our strategy units in London, New York and Singapore employ hundreds of specialists focused entirely on global planning projects. Through Omni Studio, we conduct seamless communications planning globally, enabling teams to collaborate with colleagues, clients, agency partners and other media agencies in markets all around the world to execute ideas.
Clients

Global: VW Group, Diageo, Stars Group, HSBC, HP, SC Johnson, SAP, LG, CHANEL, Unilever 

EMEA: Aldi, Arla, Beiersdorf, Cloetta, Coop, Diageo, HSBC, HP, LG, Lindt, ManoMano, Red Bull, Rewe, Telenor, SAP, Sainsbury’s/Argos, SC Johnson, Stars Group, Tik Tok, Warner Bros, Wizz Air, Unilever, VF Group, VW Group, Oatly 

APAC: UL, VW, HSBC, HP, SC Johnson, Spark Network (NZ), Tik Tok, Singapore Airlines, Google, LGE, ANZ, Virgin Australia, 9 Network (Aust), Indosat (Indonesia), WIPRO (Malaysia), VIVO (India).  

North America: HP, SAP, SCJ, Casper, Delta Airlines.  

LATAM:  Banco de Chille, BCP, Pacifico, Mercado Libre, Scotiabank. 

Awards
Year
Award Show Name
Agency
Region
Market
Advertiser Name
Brand Name
Campaign Name / Entry Title
Entry Category
Other credited agencies
Win Details
Entrant Company (if not PHD) 
2022
Campaign Global Agency of the Year Awards
PHD
EMEA




Best Network in Europe

Winner

2022
Campaign Global Agency of the Year Awards
PHD
EMEA




Best Network: Middle East and Africa

Bronze

2022
Cannes Lions
PHD
APAC
Australia
Golf GTI
Golf GTI
The Ad Break Championship - GTI Hijack
Use of Branded Content Created for Digital or Social

GOLD
DDB Sydney
2022
Cannes Lions
PHD
NA
USA
Google
Google
Google - Real Tone
Channels / Use of Events

BRONZE
GUT Miami
2022
Festival of Media Global
Touché! Canada
NA
Canada
Atmosphere
Atmosphere
Camping Rituals
Best Campaign for a Local Brand
Canidé, Quebecor
Bronze

2022
Festival of Media Global
PHD
APAC
Australia
Golf GTI
Golf GTI
The Golf Ad Break Championship
Best Use of eSports and Gaming
DDB Sydney
Bronze

2022
Festival of Media Global
PHD
EMEA
Ireland
Guinness
Guinness
Guinness #Neversettle
Best Integrated Campaign
WHPR, Media Huis, Media Central, The42, PHD Media, Diageo
Bronze

2022
Festival of Media Global
PHD
EMEA
UK
The British Heart Foundation
The British Heart Foundation
The ad break we never expected to be in
Best Use of Traditional Media: TV
Saatchi&Saatchi London, ITV
Bronze

2022
Festival of Media Global
PHD
APAC
New Zealand
TikTok
TikTok
A New Home for Spider-Man Fans
Best Use of Talent
TikTok (Brand & Creative Studio) & Electric Robin, Zenith
Bronze

2022
Festival of Media Global
PHD
APAC
Australia
Virgin Australia
Virgin Australia
Virgin Real-Time Routes
Best Use of Digital Media: Web
Adylic, Virgin Australia
Bronze

2022
Festival of Media Global
PHD
LATAM
Costa Rica
InLesco (Costa Rican School of Sign Language)
InLesco (Costa Rican School of Sign Language)
The Break of Silence
Campaign of the Year
Repretel, OMD Costa Rica
Campaign of the year

2022
Festival of Media Global
PHD
APAC
Australia
Golf GTI
Golf GTI
The Golf Ad Break Championship
Best Use of Traditional Media: TV
DDB Sydney
Gold

2022
Festival of Media Global
PHD
LATAM
Costa Rica
InLesco (Costa Rican School of Sign Language)
InLesco (Costa Rican School of Sign Language)
The Break of Silence
The Effectiveness Award
Repretel, OMD Costa Rica
Gold

2022
Festival of Media Global
PHD
EMEA
Poland
Rak'n'Roll Foundation
Rak'n'Roll Foundation
Warsaw Mermaid took a day off
Best Campaign for a Local Brand
DDB POLAND, GARDEN OF WORDS POLAND, AVON KONTRA RAK PIERSI, PHD Poland
Gold

2022
Festival of Media Global
PHD
EMEA
UK
The British Heart Foundation
The British Heart Foundation
The ad break we never expected to be in
Collaboration Award
Saatchi&Saatchi London, ITV
Gold

2022
Festival of Media Global
PHD
EMEA
UK
The British Heart Foundation
The British Heart Foundation
The ad break we never expected to be in
NEW: Best Response Campaign
Saatchi&Saatchi London, ITV
Gold

2022
Festival of Media Global
Touché! Canada
NA
Canada
Wilson
Wilson
Bugs Out!
Best Use of Data & Insight Award
The Weather Network
Gold

2022
Festival of Media Global
PHD
EMEA
Germany
ALDI
ALDI
"Alexa, open Kai Karotte!"
Best Use of Traditional Media: Audio

Silver

2022
Festival of Media Global
PHD
LATAM
Costa Rica
InLesco (Costa Rican School of Sign Language)
InLesco (Costa Rican School of Sign Language)
The Break of Silence
Best Campaign for a Celebration, Observance or Awareness Day
Repretel, OMD Costa Rica
Silver

2022
Festival of Media Global
PHD
LATAM
Costa Rica
InLesco (Costa Rican School of Sign Language)
InLesco (Costa Rican School of Sign Language)
The Break of Silence
Best Use of Traditional Media: TV
Repretel, OMD Costa Rica
Silver

2022
Festival of Media Global
PHD
LATAM
Costa Rica
InLesco (Costa Rican School of Sign Language)
InLesco (Costa Rican School of Sign Language)
The Break of Silence
Collaboration Award
Repretel, OMD Costa Rica
Silver

2022
Festival of Media Global
PHD
LATAM
Costa Rica
InLesco (Costa Rican School of Sign Language)
InLesco (Costa Rican School of Sign Language)
The Break of Silence
Inclusive Campaign of the Year
Repretel, OMD Costa Rica
Silver

2022
Festival of Media Global
Touché! Canada
NA
Canada
Sea-Doo
Sea-Doo
Search Beats Global Supply Crisis
Best Use of Digital Media: Web
Anomaly, Google
Silver

2022
Festival of Media Global
PHD
APAC
Australia
Virgin Australia
Virgin Australia
Virgin Real-Time Routes
Best Use of Real-time Marketing
Adylic, Virgin Australia
Silver

2022
German Media Awards
PHD
EMEA
Germany
IDM Südtirol-Aldo Adige
IDM Südtirol-Aldo Adige

Best Media Idea Print

Winner

2022
German Media Awards
PHD
EMEA
Germany
Volkswagen
Volkswagen

Best Media Idea Content Marketing

Winner

2022
German Media Awards
PHD
EMEA
Germany
ALDI
ALDI

Best Media Idea Audio

Winner

2022
Internationalist Awards for Innovation in Media
PHD
EMEA
UK
British Heart Foundation
British Heart Foundation
The ad break we never expected to make
Use of Branded Content Created for Digital or Social

Gold
DDB
2022
Internationalist Awards for Innovation in Media
PHD
EMEA
UK
British Heart Foundation
British Heart Foundation
The ad break we never expected to make


Grand Prix

2022
Internationalist Awards for Innovation in Media
Touché! Canada
NA
Canada
Bodacious
Bodacious
Stranger Experiment


Gold

2022
Internationalist Awards for Innovation in Media
PHD
EMEA
UK
Diageo
Guinness
#LooksLikeGuinness


Gold

2022
Internationalist Awards for Innovation in Media
PHD
EMEA
Germany
Volkswagen
Volkswagen Polo
The New Polo Challenger Series: Conquering New Stadiums


Gold

2022
Internationalist Awards for Innovation in Media
PHD
EMEA
UK
Volkswagen
Skoda
PU-RR and GR-RR


Gold

2022
Internationalist Awards for Innovation in Media
PHD
Global
UK
The North Face
The North Face
Powering Further Together


Gold

2022
Internationalist Awards for Innovation in Media
Touché! Canada
NA
Canada
Canadian Tire
Canadian Tire
Puck Drop


Gold

2022
Internationalist Awards for Innovation in Media
Touché! Canada
NA
Canada
Wilson
Wilson
Bugs Out!


Gold

2022
Internationalist Awards for Innovation in Media
Touché! Canada
NA
Canada
Air Transit
Air Transit
Vacation Intervention


Silver

2022
Internationalist Awards for Innovation in Media
PHD
EMEA
Germany
ALDI
ALDI
"Alexa, open Kai Karotte!"


Silver