Wake The Town
Stuck in Motion
Contemplative Reptile
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International PR Consultancy
Amsterdam, Netherlands


We are a new kind of communications company, working to ensure creative companies, tech innovators and ambitious brands are fit for the future. We were founded in 2009 as FinchFactor with a mission to help brands be the best version of themselves. Ten years on we’ve re-branded as futurefactor with an expanded leadership team and the same ambition. We’re specialist thinkers, makers and doers with an unparalleled track record in brand-building. From our offices in Amsterdam, London and Los Angeles we help our clients frame the future. futurefactor was born from the belief that PR alone is not enough. We’ve always combined strategic insight with content capability to help our clients seize and sustain a thought leadership position. In this world we see creativity, purpose, and a commitment to inclusion as the factors that will protect brands from disruption - allowing them to flourish and grow. It’s these factors that will make brands fit for the future. 


Brand amplification, International reputation management, Strategic communications, Copywriting, Speaker Bureau, Corporate communications, Reputation management, Public Relations, Brand purpose, Workshops, Thought leadership, Editorial content, Video content, Media training, and Event production


Over the last ten years we have been proud to work with some of the most innovative, creative and ambitious companies in the world, including: Airbnb, Blackrock, Bunq, Framestore, General Mills, Happn, MediaMonks and Mindshare.


Client: Reporters Without Borders

Campaign: The Uncensored Playlist

Agency: DDB Berlin, MediaMonks, futurefactor

awards: Cannes Lions International Festival of Creativity

Category: PR

Won: Silver Lion