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Therapy unleash Tin Man to get the recycling message out

Young people in North London don’t want to think about recycling. It’s just not part of their consciousness. They’re not interested. They’re responsible and ready to do their part– but not interested. So we set out to smash down that barrier with fun and irreverent humour. The Save Our Stuff campaign is about smuggling recycling into the consciousness of young people. It’s about reintroducing the principle of recycling as ‘saving useful stuff’ through kooky, digestible, short stories. Tin Man is the third in our trilogy of Save Our Stuff films. Turn it up and press play!


Advertiser: NLWA

Creative Agency

Creative Agency: Therapy

Copywriter: Simon Maye

Art Director: Richard Miles

Planner: Royston Reeves

Executive Creative Director: Neale Hunt

Media Agency

Media Agency: AMS Media

Production Company

Production Company: Partizan

Executive Producer: Jenny Beckett

Director: Giles Ripley

DOP: Carl Burke

Producer: Richard Wilson


Edit Company: Cut & Run

Editor: Julian Tranquille

Post Production / VFX

Post Production Company: Coffee & TV

Producer: Chris Chard


Music Company: Sound Canvas

Category: Other

Genre: Comedy, Music performance, choreography