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Panthella goes Chrome in latest Frame x Louis Poulsen collaboration

12/03/2018
Production Company
London, UK
15
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Dirty’s directing collective Frame continue their long-standing creative partnership with the iconic Danish lighting brand Louis Poulsen to celebrate the relaunch of the historic Panthella lamp in beautiful chrome! To honour this key milestone in the globally renowned designer’s history, Frame treaded with respect and focussed on exploring the different ways reflections and mirrors can be manipulated to support the rhythm of natural light, as per the lamps original and celebrated design. In the words of Louis Poulsen, ‘Every detail in the design has a purpose. Every design starts and ends with light’. ‘Chrome’ is the latest in a string of films made for Louis Poulsen by Frame. View the film above to watch a super cut, including another recent Louis Poulsen film ‘pH5’.
About A Running Commentary

We are an independent production company specialising in animation, documentary & live-action production across feature films, series, short form branded and music videos. Benefitting from our in-house talent and facilities, we develop and produce content for screens of all shapes and sizes.

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