Approaching three decades of experience in content and leadership roles across creative industries and geographies.
Originally an editor in book publishing - with stints as a travel writer and copywriter - I moved on to editorship of Time Out, building teams across key cities in the Middle East to establish the brand as a leading media outlet in the region.
From there, I moved via agencies and startups into senior management roles at language services & tech providers, with an increasing focus on the global-first approach to the creative process - ultimately managing business units within RWS and driving value for some of the world's top brands by pioneering in the space between localisation and integrated creative services.
Recently launched Small World Studio, the creative production arm of RWS.